As more and more of the population adopts a sedentary lifestyle, certain health issues appear, which in turn has resulted in greater demand in gyms and fitness clubs.
Of these businesses, 68.1 percent are in eastern and northern China, where the country’s economic centers are located.īased on the above data, IBISWorld speculates that the reason for the rise of gyms could be in part due to China’s transformation into an economy less dependent on physical labor. As for the enterprises, China had an estimated 2,496 independent firms that provide fitness services in 2016. The individuals tend to be students, office workers, and middle-class workers in well-paying positions. In 2015, Xinhua reported that the total number of people working out in gyms across 70 cities in China had been increasing by four to five million per year since 2011.Īccording to “Gym, Health, and Fitness Clubs in China,” the new market of gym-goers consists mostly of people aged 15 to 49, with 70 percent aged 19 to 40 and 23 percent aged 41 to 50. According to an industry report by global market research firm IBISWorld titled “Gym, Health, and Fitness Clubs in China,” the Chinese fitness industry was projected to produce 6 billion USD and employ 217,036 people in 2016. More and more Chinese are willing to spend money on fitness clubs and gyms.
However, China is also witnessing the rise of a muscle-gains-and weight loss-culture. Adia, a graduate student at one of Beijing’s universities, says that seeing celebrities’ exercise photos on social media influences her desire to look like them: “Their body shape is perfect, and when you see them, you think ‘I want this, and I want this on myself!’”
Physical exercise in China is often associated with kung fu, tai chi, and old-timers practicing synchronized dancing in public spaces.
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